Moet & Chandon approached Photobooths with the concept of building the World’s First Champagne Photo Booth. The idea, to allow customers to use a photo booth to take personalised branded champagne labels.
Moet & Chandon approached Photobooths with the concept of building the World’s First Champagne Photo Booth. The idea, to allow customers to use a photo booth to take personalised branded champagne labels.
Photobooths followed the brief, and created the World’s first champagne photo booths for UK Selfridges stores across Christmas 2015. Customers could step inside the branded photo booth, capture a picture, and print an adhesive label in seconds ready to apply onto the champagne, making the perfect gift for Christmas.
Photobooths also provided an alternative podium for customers to use their own captured photos, by sending a photo from a mobile device to the instant printing stations.
The marketing campaign, which branched under their small gifting campaign known as “Mini-Moet” proved to be a successful marketing campaign over the festive period.
Due to it’s success, In 2016, Brown Thomas, Ireland’s leading department store, then approached Photobooths to create more of the successful photo booths to install in their flagship Dublin store. The branded gold photo booths landed in the exquisite Marvel Room, the luxury Christmas gift section at Brown Thomas.
“We are very proud of the final result and delighted to share with you very good feedback received from our Top Management. Thank you again for such a great team-work, looking forward to sharing the next challenge together.” – Francesca, Moet
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